Privacy Policy

Last updated:

This Privacy Policy explains how Eric Emanuel Yankees (“we”, “us”, or “our”) collects, uses, discloses, and safeguards personal information when you visit ericemanuelyankees.com, make a purchase, or otherwise interact with us.

Contents

1. Information We Collect

We collect information to process orders, operate our site, and improve your experience.

Information you provide to us

  • Order and account details: name, shipping and billing address, email, phone number, and order contents.
  • Payment information: processed by trusted payment processors (e.g., PayPal, card gateways). We do not store full card numbers.
  • Communications: messages, emails, reviews, and support requests.
  • Preferences: newsletter opt-ins, size and product interests.

Information we collect automatically

  • Device and usage data: IP address, browser and device type, operating system, pages viewed, referring pages, and timestamps.
  • Cookies, pixels, and similar tools that help us keep you signed in, remember your cart, measure site performance, and show relevant ads.

Information from third parties

  • Payment processors to confirm payment status and prevent fraud.
  • Shipping carriers for delivery updates.
  • Analytics and advertising partners to understand site usage and ad performance.

2. How We Use Your Information

  • Fulfilling orders and providing customer support.
  • Personalizing content, remembering your cart, and improving our website.
  • Sending service messages (order confirmations, shipping updates) and marketing communications if you’ve opted in.
  • Detecting and preventing fraud, abuse, and security incidents.
  • Complying with legal obligations and enforcing our terms and policies.

Legal bases for processing (for users in the EEA/UK): contract performance, legitimate interests (e.g., site security, improvements), legal compliance, and consent where required (e.g., certain marketing or cookies).

3. Cookies & Tracking Technologies

We use the following categories of cookies:

  • Strictly necessary: required for core site functionality and checkout.
  • Performance/analytics: to analyze traffic and improve performance.
  • Functional: to remember preferences and enhance features.
  • Advertising: to deliver and measure relevant ads.

Your controls:

  • Browser settings: block or delete cookies via your browser’s preferences.
  • Opt-outs: see “Analytics, Advertising & Your Choices” below for more options.
  • Do Not Track (DNT): industry standards are evolving; we may not respond to DNT signals. Where required by law, we treat Global Privacy Control (GPC) signals as an opt-out of sale/sharing.

4. How We Share Information

We do not sell personal information for money. We may disclose information as follows:

  • Service providers: payment processors, shipping carriers, analytics, advertising, hosting, security, and customer support platforms.
  • Advertising and analytics partners: to measure and improve campaigns and show relevant ads. This may constitute “sharing” or “selling” under certain state privacy laws.
  • Business transfers: as part of a merger, acquisition, or asset sale.
  • Legal and safety: to comply with laws or protect rights, property, and safety.

We require service providers to use information only to provide services to us and to safeguard your data.

5. Analytics, Advertising & Your Choices

We may use analytics (e.g., Google Analytics) and advertising partners (e.g., Meta, Google Ads) to understand usage and deliver personalized ads.

Your choices

  • Ad industry opt-outs: Network Advertising Initiative (optout.networkadvertising.org), Digital Advertising Alliance (optout.aboutads.info), and for EU/UK, Your Online Choices (youronlinechoices.eu).
  • Google: tools.google.com/dlpage/gaoptout and adssettings.google.com.
  • Meta: facebook.com/settings?tab=ads.
  • Mobile: use your device settings to limit ad tracking (iOS/Android).
  • Email marketing: use the unsubscribe link in emails or contact us.

6. Data Retention

We retain order records and related data for as long as needed to provide services and comply with legal, tax, and accounting obligations (typically up to 7 years). Account information is kept while your account is active. We also keep minimal records to honor opt-out requests.

7. Your Privacy Rights

EEA/UK residents

You may request access, correction, deletion, restriction, portability, or object to certain processing. You can also withdraw consent where processing is based on consent. You have the right to complain to your local data protection authority.

US state privacy rights (including CA)

Depending on your state, you may have the right to:

  • Know/access the categories and specific pieces of personal information we collected.
  • Request deletion of personal information.
  • Correct inaccurate information.
  • Opt out of “sale” or “sharing” of personal information for cross-context behavioral advertising.
  • Limit the use and disclosure of sensitive personal information (to the extent collected).
  • Be free from discrimination for exercising your rights.

Categories we may “sell” or “share” for advertising: identifiers (e.g., cookie IDs, IP), and internet/usage data. We do not knowingly sell or share the personal information of consumers under 16 years of age.

Submit a Privacy Request Do Not Sell or Share My Personal Information

Global Privacy Control: If your browser sends a GPC signal, we will treat it as a request to opt-out of sale/sharing where legally required.

8. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information (e.g., HTTPS/TLS, limited access). However, no method of transmission or storage is completely secure.

9. Children’s Privacy

Our website and products are intended for individuals 13 and older. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, please contact us so we can delete it.

10. International Transfers

We are based in the United States. If you access our site from outside the US, your information may be transferred to and processed in the US and other countries that may have data protection laws different from those in your jurisdiction. Where required, we rely on appropriate safeguards (such as Standard Contractual Clauses) for such transfers.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. Changes take effect when posted to this page. Please review it periodically.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us:

Eric Emanuel Yankees
245 W 29th St, Suite 1204
New York, NY 10001, USA
Email: [email protected]